McDonald’s

Broadcast + Social/OLV

"Fan Truths Campaign”

Using fan-truths, which are experiences that speak directly to real-life situations we all have, we created spots that hit home for our target audiences and hit right on the delicious-scrumptious-craveability of McDonald’s.

OLV

TV

A bunch of fun radio….

Cinnamon Roll..? Fritter…? Muffin…? Or All of them!?

Dinner Decisions
Kristen Blair-Jackson

McDonald’s. FRESH. FRIES. Nuff said.

Fries Come First
Kristen Blair-Jackson

A hero: someone who brings back McDonald’s for you.

Slippin Out'
Kristen Blair-Jackson

The best thing about road trips are the McDonald’s stops.

Time to Switch
Kristen Blair-Jackson

 If you haven’t had McDonald’s Spicy Chicken McNuggets…. WYD!??!

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Make Your Way :15
Kristen Blair-Jackson
The Heat :15
Kristen Blair-Jackson

 BOGO + Dollar 123 Value Menu - National Radio

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Plenty To Go Around :30
Kristen Blair-Jackson

Dollar 123 Value Menu “Sprite” - National Radio

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Ole' Reliable
Kristen Blair-Jackson

Hungry yet?

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